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FAST FASHION BEAUTY
Everybody loves Fast fashion because we can look our best and save money. That is why we created SOHO NEW YORK, the premier Fast Fashion hair salon.
We provide stylish and trendy hairstyles at an affordable price because we want everyone to always look their best! Whether you need to touch up your roots or want to try a new style, our affordable rates make it easy for you to take care of your hair. So treat yourself.
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JAPANESE HAIR TECHNIQUE
SOHO NEW YORK is a Japanese style hair salon that offers the latest trends using the most up-to-date Japanese hair techniques.
All of our stylist come to SOHO NEW YORK with years experience in Japan.
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PERSONALIZED
We don’t just cut your hair. We teach you how to take care of your hair at home because we believe that a hair cut doesn’t end at the salon.
In addition to that, we create a style that fits your unique lifestyle so that it is easy to maintain.
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ENDLESS POSSIBILITIES
SOHO NEW YORK is affordable because we want you to enjoy taking care of your hair and make it a part of your everyday life. Come once a week or once a month, your hair will love you.

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FAST FASHION HAIR SALON PIONEER
We are the only providers of Fast fashion beauty in New York. Pay less and try the latest hairstyles.
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HIGHLY TRAINED PROFESSIONALS
All stylists have learned their skills and hair style design techniques both in Japan. In addition to that, stylists have a wide range of experience so that they are ready to make you look your best.
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FIXED PRICE
Our prices are always the same regardless of length or texture. Our system is hassle free and sure to help you look amazing without spending too much.
※Prices may vary depending on hair condition.
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INDIVIDUAL NEEDS
We make your ideal look possible by providing a detailed and personalized consultation. We give you all the advice you need to recreate the salon style look at home.
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TOP TIER PRODUCTS
We only use the highest quality products for dying and perming hair so not only do we create your perfect hairstyle, but it is also beneficial for your hair.
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REINVENTING THE SALON EXPERIENCE
One of the reasons we keep our prices so low is because we want you to treat yourself as often as possible. You deserve it!
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GREAT CUSTOMER SERVICE
Our priority is to make customers happy with our service. We provide the best service possible so please feel free to contact us any time.
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OUR GUARANTEE
If there is anything that you are not satisfied with, do not hesitate to contact us. We provide free adjustments for anyone who returns within 10 days of their original visit.